Local PR Blog Articles

When it comes to optimizing your online content for search engines, every detail counts. While keywords and link profiles are certainly important, it’s also important to consider how links are presented. Anchor text, or the clickable words that constitute a link, can make a major difference in search engine rankings. Once you’ve mastered the art …

To make the most of your online content, you need your posts and articles to appear as high up as possible on search engine result pages. After all, hardly anyone clicks through to the second page of Google results. Getting your content on that first page requires a comprehensive search engine optimization (SEO) strategy. SEO …

In recent years, more and more businesses have recognized that creating valuable online content is a great way to attract new customers. When people appreciate the information you’ve put online, they’re more likely to support your business. In order to appreciate your content, however, people must find it in the first place. That’s why search …

What Are Local Public Relations? If public relations is maintaining a positive image for a brand, local public relations is the act of maintaining that image at the local level, usually in the area where the brand or business is located. PR is also about developing brand awareness and communicating with the customers you’re trying …